With nearly 20% of the UK’s population over 60, this section of our population must not be overlooked, but all too often it is. Shakespeare Martineau, a national law firm with proven expertise and market leading knowledge in the retirement living sector, actively champions a widespread reconsideration of older people’s needs and aspirations for later living. The team advises on the challenges and opportunities open to providers, developers and charities as well as working closely with lobbying organisations to help shape housing policy.

Promoting inclusivity and accessibility through the provision of high quality, suitable and affordable later living options is critical to meeting the needs of this growing sector of society. We want to work with clients to ensure these options are fit for purpose now and fully sustainable in the future. We feel passionately that there is much work to be done to ensure older people are positively represented and their own views heard and we’re absolutely delighted to be part of this campaign and look forward to working with other likeminded organisations to make real progress to STOPageism.